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Selena Rose — Women's Fashion Brand — photo 1
New
Ref. BFS-1002 · Digital & Creator Brands

Selena Rose — Women's Fashion Brand

Netherlands Listed on 9/12/2026
ShopifySite age: 1 yearVisit website
Asking price
USD $100,000
Monthly profit
USD $13,750 /mo
Monthly revenue
USD $122,083 /mo
Profit margin
11%
Profit multiple
0.6x
Revenue multiple
0.1x

About this business

For Sale: Selena Rose — stylish, high-growth e-commerce & dropshipping brand based in the Netherlands.

Selena Rose is a dynamic e-commerce brand at the intersection of design innovation and style curation. Established in 2025, it has swiftly positioned itself as a go-to platform for trend-driven consumers seeking unique, premium products. The company operates primarily through Shopify, leveraging both traditional e-commerce and a scalable dropshipping model for maximum market adaptability.

Performance overview

Total revenue
USD $1,465,000
Total profit
USD $165,000
Site age
1 year
Platform
Shopify

Primary expenses

  • MarketingUSD $33,000 /mo
  • Cost of goodsUSD $25,000 /mo
  • Platform feesUSD $400 /mo

Operations

Hybrid fulfillment: instant order processing for stocked products and broad catalog extension through dropshipping direct from manufacturers. Advanced Shopify stack enhanced by AI-driven product recommendations and analytics. Low overhead — the dropshipping model minimizes inventory risk.

Customers

Trend-conscious millennials and design-savvy professionals. Strong customer relationships driven by personalized shopping experiences, tailored offers and precise product curation. Social media and influencer-driven traffic enhances organic growth and community engagement.

Financials

TTM annual revenue USD $1,465,000 and annual profit USD $165,000 (11% margin). Average monthly revenue USD $122,083 and monthly profit USD $13,750. Asking price USD $100,000, reduced 20% from USD $125,000 — 0.6x profit multiple, 0.1x revenue multiple.

Growth opportunities

Product expansion into adjacent design and lifestyle categories. Geographical growth beyond the EU. Wholesale/B2B partnerships with boutique retailers and designers. Scale paid ads, SEO and influencer collaborations. Viral-ready products with strong Q4 seasonality, led by bestselling puffer jackets.

What's included in the sale

  • Domains
  • Website files
  • Email address
  • Social media accounts
  • Email subscriber list
  • Brand assets (logos, etc)
  • Phone number(s)
  • Unique content
  • Unique design
Monetization: Dropshipping
Post-sale support: Post-sale support included.

Audience & social media

Instagram
12,400
TikTok
5,700
Facebook
1,400

Additional notes

Open for negotiation. Verified listing. Top organic keywords include Selena Rose Clothing, Selena Rose Jacket and Selena Rose Dresses.

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